Lux Living & Iconic Views - an Elevated Experience
Enjoy a stylish experience at this centrally located place.Experience Southbank living in the iconic Platinum Tower. Our sleek apartment features high-end appliances, Aesop care products, stunning views of the bay and Albert Park Lake. Enjoy world-class amenities with a sky-high pool, gym, and sauna. Step outside to Melbourne’s best—Crown Casino, the CBD, art, sport and car and horse racing precincts, bars, clubs, and dining all just moments away by foot or nearby tram routes.
THE SPACE
Wake to wide-angle views over South Melbourne, Albert Park Lake and the bay from this elegant Level-18 retreat in Platinum Tower. Sunlight pours through floor-to-ceiling glass into an open, quietly luxurious space styled for guests who like to feel special. The living and dining area flows to a generous balcony—perfect for a first coffee or a sunset wind-down—while the designer kitchen invites lingering meals with Miele appliances throughout, including a microwave and steam oven, and everything you need to cook and serve. A Nespresso awaits; Aesop and al.ive products elevate the nightly unwind.
Both bedrooms are tailored for rest: super-comfy “cloud” beds dressed in high-end Egyptian-cotton sheets and pillows, blackout blinds for lazy mornings, and two bathrooms that adjoin each room for privacy and ease.
Stream your favourites—Netflix, Amazon Prime, Apple TV+, Stan, Disney+—from the sofa after a day out, or take your book to the balcony and watch the light move across the skyline. In-apartment laundry keeps longer stays effortless.
When it’s time to indulge, after a safety induction, ride the lift to the 52nd floor: a full-length lap pool, hot tub, gym and sauna sit high above the city with sweeping views.
Then step out to everything that makes Melbourne sing. The Melbourne Exhibition & Convention Centre and Crown’s riverfront promenade are moments away for events, dining and late-night sparkle. Wander to the NGV, Arts Centre and Malthouse Theatre for culture on tap, or stroll to the Yarra’s waterside bars. The CBD, Bourke Street Mall and Collins Street Boutique shopping precincts, Flinders Street and Southern Cross are all within easy walking or tram distance, so the whole city opens up with ease.
THE LOCATION
On weekends, meander to the beloved South Melbourne Market for fresh produce, oysters and coffee before circling the lake or heading beach-side to St Kilda.
Platinum Tower is perfectly placed for Melbourne’s biggest occasions. The Australian Open at Melbourne Park is just ~2 km away, with Rod Laver Arena and Margaret Court Arena easily reached by tram or a brisk walk. In autumn, the AFL season at the MCG and Marvel Stadium (both ~2–3 km) brings the city alive with colour and cheer. Spring racing enthusiasts can reach Flemington Racecourse for the Melbourne Cup Carnival in around 15 minutes by train from Southern Cross (~1 km). In March, feel the roar of engines at the Formula 1 Australian Grand Prix with Albert Park’s circuit only ~1.5 km away. The Melbourne Exhibition & Convention Centre (MCEC), just ~500 m from your door, hosts world-class expos, concerts and conferences year-round. Whether sport, theatre, or live music, you’ll find Melbourne’s major venues close enough to wander home under the city lights.
Consider this your private, pampering basecamp for Melbourne—quiet when you want it, connected when you don’t, and designed to make every moment feel a little more special.
GUEST ACCESS
During your stay, you will have the entire apartment to yourselves, as well as access to the building's shared facilities including a pool, gym & Sauna (after a mandatory induction on Tuesday at 7pm).
ONE NIGHT STAY ENQUIRIES
To help maintain the highest cleaning and presentation standards for our guests, we have a minimum stay of two nights.
If you are seeking a one-night stay, please feel free to send us a message before booking. In certain circumstances, we may be able to accommodate a one-night reservation subject to an agreed special short-stay fee. _______
SPECIAL ACCOMODATION: FOR FRONT-LINE WORKERS (AND THOSE IN TRAINING)
We have deep appreciation for those who serve and care for our community. If you work in front-line health or emergency services, such as police, fire, ambulance, 000 call services, emergency or neonatal care (or a related role), or if you are currently studying toward one of these professions, we would love to support you where we can.
If you are planning a stay of five nights or more to work or study in the above sector, please send us a message before booking. We are open to discussing a special rate in recognition of the important contribution you make to our community.
We’re grateful for what you do.
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Amenities
Pool
Hot tub
Kitchen
Washing machine
Dryer
Free WiFi
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Use of the pool, gym and sauna requires a safety induction available only on a Tuesday. Stays not over a Tuesday won't have access to these amenities.
Guests should refrain from play loud music, cooking strong foods, smoking inside, lighting candles or throwing items off the balcony.
Important information
You need to know
Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
On-site parties or group events are strictly prohibited
Host has indicated that there are no carbon monoxide detectors or gas appliances on the property
Host has indicated that there is a smoke detector on the property
About the area
Melbourne
Southbank, a neighbourhood in Melbourne, is home to this apartment. Melbourne Central and Melbourne Cricket Ground are notable landmarks, and the area's natural beauty can be seen at Melbourne Park and St Kilda Beach. Check out an event or a game at Marvel Stadium, and consider making time for SEA LIFE Melbourne, a top attraction not to be missed.
Melbourne Convention and Exhibition Centre - 5 min walk - 0.5 km
Crown Casino - 5 min walk - 0.5 km
Southbank Promenade - 9 min walk - 0.8 km
SEA LIFE Melbourne - 10 min walk - 0.9 km
Flinders Lane - 12 min walk - 1.0 km
Getting around
Flagstaff Station - 3 min drive
Southern Cross Station - 17 min walk
Melbourne, VIC (MEB-Essendon) - 24 min drive
Restaurants
Velvet Bar - 7 min walk
Baci - 8 min walk
McDonald's - 3 min walk
O3 - 4 min walk
KFC - 5 min walk
Frequently asked questions
Does Lux Living & Iconic Views - an Elevated Experience have a pool?
Yes, this property has an indoor pool. Pool types include heated pools.
How much does it cost to stay at Lux Living & Iconic Views - an Elevated Experience?
As of 21 Apr 2026, prices found for a 1-night stay for 2 adults at Lux Living & Iconic Views - an Elevated Experience on 2 May 2026 start from AU$240, including taxes and fees. This price is based on the lowest nightly price found in the last 24 hours for stays in the next 30 days. Prices are subject to change. Choose your dates for more accurate prices.
Is Lux Living & Iconic Views - an Elevated Experience pet-friendly?
No, pets are not allowed at this property.
How much is parking at Lux Living & Iconic Views - an Elevated Experience?
This property doesn't offer parking.
What time is check-in at Lux Living & Iconic Views - an Elevated Experience?
Check-in begins at 3:00 PM.
What time is check-out at Lux Living & Iconic Views - an Elevated Experience?
Checkout is at 11:00 AM.
Where is Lux Living & Iconic Views - an Elevated Experience located?
Located in Southbank, this apartment building is within a 15-minute walk of Crown Casino, Melbourne Convention and Exhibition Centre and SEA LIFE Melbourne. Marvel Stadium and Collins Street are also within 1 mile (2 km). Flagstaff Station is 23 minutes by foot and Melbourne Central Station is 28 minutes.